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Homegrown
UK property platform (homegrown.co.uk) presented on Trustpilot as offering access to property development investments.
Other. does not receive payment when you visit a platform. Inclusion is not endorsement.
- Not disclosed
- Minimum investment
- Not disclosed
- AUM / raised
- 2016
- Founded
- UK
- Geography
- No
- Secondary market
- Equity
- Investment type
Homegrown in ten seconds
Structured fields recorded the same way for every platform in the directory, so they can be compared like for like.
- Asset classes
- Real Estate
- Investment type
- Equity
- Not FCA regulated · Unregulated
- Not disclosed
- Not disclosed
- Founded
- 2016
- Geography
- UK
- No
- Operating status
- Closed
- Last reviewed
- June 2026
- Website
- homegrown.co.uk
What was Homegrown?
Homegrown.co.uk is presented on a Trustpilot business profile as a platform offering access to property development investment opportunities, claiming to connect investors with property developers. The Trustpilot profile lists a London address and links to homegrown.co.uk, but the profile is unclaimed and shows 0 reviews.
Independent checks of the UK Financial Conduct Authority (FCA) Register did not identify any authorised or registered UK financial services firm operating under the name "Homegrown" or "Homegrown.co.uk" — therefore no FRN, permissions, or FCA regulatory category can be confirmed. The platform's own website returned an error during research ("Request is not forwarded to k8s target group"), indicating it was inaccessible at the time of checking. Status is therefore treated as unverified.
Important: several different organisations use "Homegrown" in their trading names (e.g. US-based Homegrown Capital, Homegrown CPG). This profile refers only to the entity linked to homegrown.co.uk — do not conflate it with those unrelated businesses.
How did Homegrown work?
Public information is limited. The Trustpilot profile states the service provides access to property development projects run by established developers and refers generically to "projected returns" for investors, but it does not disclose how capital is collected, whether investors receive equity or debt, escrow arrangements, due diligence processes, ongoing reporting, or exit mechanisms.
This lack of operational detail matters because investors need to know how their money is held, how returns are generated and paid, and what legal structures and protections (if any) are in place.
What did Homegrown offer?
According to the Trustpilot profile, the offering is access to property development investments. No public materials were found that specify product types (debt, equity, or profit-share), typical investment terms, minimum investment amounts, fees, or historical returns. Because these are fundamental to assessing suitability and risk, their absence is a material omission for prospective investors.
Who was Homegrown for?
The Trustpilot copy suggests a broad retail audience, but without regulatory authorisation and without published investor classification or suitability checks, it is not possible to verify whether the platform has appropriate safeguards for retail investors. Regulated platforms must follow rules on appropriateness, disclosure, and risk warnings; an absence of regulation increases investor risk and reduces avenues for dispute resolution.
Regulatory Accuracy Notes
Searches of the FCA Register found no match for a UK-authorised firm named "Homegrown" or "Homegrown.co.uk"; therefore the firm cannot be treated as FCA-authorised and no FRN or permissions can be cited. Because the entity is not listed as an FCA-authorised firm, FSCS protection and FOS redress would generally not apply — investors should not assume these protections are available without documentary proof of UK authorisation.
Statements on the Trustpilot profile referencing "attractive projected returns" are promotional in nature and should not be relied on without supporting, time-specified, and verifiable performance data; no such data was located.
What stands out, and what to weigh against it
Possible strength: the concept of enabling access to property development projects can be attractive to investors seeking diversification beyond listed assets, if executed with transparent governance and due diligence.
Key risks: there is no record of Homegrown.co.uk on the FCA Register (so it is not an FCA-authorised UK firm), the website was inaccessible during research, the Trustpilot profile is unclaimed and has no reviews, and no disclosures were found about fees, terms, or investor protections. Because the entity is not shown as FCA-authorised, investments would not be covered by the Financial Services Compensation Scheme (FSCS) and recourse through the Financial Ombudsman Service (FOS) would likely not apply.
This is Other.'s editorial assessment based on the information reviewed. It is not a recommendation.
Before you go further
Points we would verify against the platform's current documents rather than take from this page.
Primary red flags identified during research: (1) no FCA registration for a UK firm named "Homegrown" or "Homegrown.co.uk"; (2) website inaccessible during checks ("Request is not forwarded to k8s target group"); (3) Trustpilot profile unclaimed with 0 reviews; (4) absence of any published fees, products, minimums, or legal documentation — no investor agreements or terms were publicly located.
Additional caution: several unrelated companies with "Homegrown" in their name operate in other jurisdictions and industries (e.g. Homegrown Investments, Homegrown Capital, Homegrown CPG), which can create confusion and increase the risk of misdirected reviews or misattributed complaints. Verify the precise legal entity before engaging.
Sources and methodology
- Last reviewed
- June 2026
- Sources
- FCA Register (register.fca.org.uk), Trustpilot business profile (uk.trustpilot.com/review/homegrown.co.uk), homegrown.co.uk (website returned an error at time of check)
- Methodology
- How we research platforms →
Editorial research, not financial advice. See the full disclaimer in the site footer. Are you the owner of Homegrown or representing the company? To submit an addition, clarification or correction, get in touch or use our contact form.
Homegrown vs other Real Estate platforms
| Homegrown | Aprirose | Jura Capital | LendInvest | |
|---|---|---|---|---|
| Minimum | Not disclosed | By arrangement (Prof. only) | From $25,000 (Prof./HNW/Soph. only) | £5,000 |
| FCA status | Not FCA regulated | FCA authorised | Not FCA regulated | FCA authorised |
| Structure | Equity | Equity | Equity | Debt |
| Secondary market | No | No | No | No |
| Founded | 2016 | — | — | 2008 |
| Geography | UK | UK, Europe | UK, International | UK |
Understanding private real estate investment, from property types and fund structures to performance metrics and access routes for individual investors.