PrimaryBid

PrimaryBid Limited was a UK capital-markets technology platform that historically connected retail investors with primary-market capital raises — IPOs, placings and follow-on offers. The firm was directly authorised by the FCA under FRN 779021 until its authorisation was cancelled on 27 August 2025.

PrimaryBid's technology assets were acquired by SoFi Technologies Inc., announced in May 2026; this ended PrimaryBid's independent UK operations and transferred its directed-share technology to SoFi. Legacy customer queries are now handled via custodians or the acquirer.

Historically, PrimaryBid aggregated retail demand so individual investors could apply for allocations in new issues at the same terms and price offered to institutions. Investors completed KYC and named a broker/custodian to receive any allocated shares; PrimaryBid itself did not act as a custodian or manage portfolios. Custody and secondary-market trading depended on third-party brokers, not PrimaryBid.

Historically: access to IPOs, follow-on placings, block sales and some corporate bond issuances in the primary market. Typical minimum subscription was around £250. PrimaryBid charged no commission to retail investors — companies and intermediaries paid for the service. The service is no longer available as an independent UK platform following the SoFi acquisition.

Historically aimed at retail investors seeking access to primary-market offerings — those willing to accept higher volatility and company-specific risks of IPOs and placings. Key risks included losses from post-listing price falls, no guaranteed allocation, settlement delays handled by brokers/custodians, and limited tax-wrapper access (ISA/SIPP) through the consumer app. With operations wound down, no new retail UK service is available.